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Your custom survey will be managed by a seasoned, top-notch professional
researcher. The process is simpleamd involves the following |
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 | Interview you to better understand your market research needs and objectives |
 | Determine the appropriate methodology (telephone, mail, mall intercept, etc.) to address your needs |
 | Write a proposal, including methodology, cost, timing, and deliverables |
 | Obtain your feedback on the proposal and modify if necessary |
 | Design a questionnaire for you to review |
 | Obtain and incorporate your feedback on the questionnaire, "Field" the research |
 | Enter the data obtained from the survey respondents |
 | Analyze the data & Produce a final report. |
 | The final report will tie the survey results back to the original research objectives,
and will make recommendations. Typically, this entire process will take between
three and eight weeks. |
Custom Research can address a variety of issues, including, but not limited to: |
 | Are your target customers aware of your business? |
 | Is your advertising effective? |
 | What could make it more effective? |
| We will utilize the most appropriate methodology for your particular project. Your project can be conducted using any of the following methodologies: |
 | Telephone (outbound or inound) |
 | Mail |
 | Internet |
 | Corporate Intranet |
 | Focus groups |
 | In-person interviews, including in-depth one-on-one interviews if detailed probing is needed. |